Imagine a roomful of people, all on the phone performing business tasks such as setting appointments & closing sales like a well-oiled machine. NOW, imagine all those people working for YOU and knowing that each successful phone call is putting money into your pocket. This is exactly what it’s like to have your own CALL CENTER working for you.
A call center is simply a contracted group of individuals who have professional experience calling clients and performing business tasks. This could include conducting surveys, setting appointments, closing sales and more. While this arrangement can be a very productive one for you and your business, you want to make sure to hire a qualified call center so that your investment is a smart one. Here are some tips to help ensure the call center you hire is qualified and professional:
They have a solid guarantee– No matter how much a call center touts its successes, they should be able to provide you with some kind of guarantee. This could be as simple as guaranteeing how many calls they will make per day OR even something as lucrative as how many appointments they will set per day. Make sure the guarantee is in writing, the terms are spelled out clearly, and it makes sense for your business goals.
They can provide solid references– A qualified call center will have a list of past clients and one that is proud of their work will share some of those names with you. This will allow you to contact them directly and hear firsthand how that client enjoyed their experience. Such transparency and confidence in their work is a sure sign you are working with professionals.
They are native speakers of the language– While you can hire a call center for very little money in certain countries, it is vital that the one you contract with utilizes callers who speak the same language as your customers very fluently. If your client has trouble communicating with the caller, then the results will simply not be productive whatsoever. It can be a little more expensive to hire native English speakers for instance, but the results will more than make up for the initial investment.
They provide statistical data for each call– Even though the call center will be doing much of the work for you, it is still your job as a business owner to manage the process. Making sure the qualified call center you hire provides detailed data for EACH phone call is vital to this process. This will allow you to see valuable statistics including how many calls are made each day, how long the call lasts, what were the results of the call, and more. This is invaluable information for your project and will culling this data will help to hone your call center project over time.
There is no question that hiring a qualified call center who has demonstrated past successes can be the best investment you ever make…but hiring the wrong one could also turn out to be a huge financial loss. By incorporating the tips above into your hiring process, you can greatly increase your chances of securing a top-notch call center to support your business goals.