If you have an online business and you are planning to increase your sales, it is more than likely that you have thought about launching in selling in Amazon. It is the leading retail eCommerce in the world market, so a priori it seems that it is the ideal solution to give visibility to your products and find thousands of potential customers.
But like all business processes and decisions, you must ask yourself if it truly is worth selling on Amazon with amazon expert, take into account its pros and cons and consider a series of factors that will determine your success on this platform.
What is more than proven is that Amazon is a huge showcase for the internationalization of small businesses, who can see in this marketplace a great complement to your store or even make it the only way to reach the final consumer. It is a good alternative for those businesses that want to start their online sales, since they can take advantage at first of the advantages provided by this type of platforms to later decide if it is worthwhile to start up their own online store.
Starting this process is very simple and can also be quite profitable. But you must know the peculiarities of Amazon and launch a series of strategies that will help you move in this world in an effective way. Therefore, we offer a series of tips to prepare the logistics of your eCommerce and save on shipping costs, in order to help you position your brand in this marketplace.
Advantages and Disadvantages of Selling on Amazon:
Like any sales system with amazon expert, it has its pros and cons, but as you will see below, the former far outperform the latter. These are the main benefits of using this service for your online commerce:
- You can sell on Amazon’s European platforms
- Your products will be easier to find thanks to their worldwide visibility
- Users who already trust Amazon are millions, and will become potential customers of your brand.
- Advanced security systems and protection against fraud
- Service to the seller through the Internet
Against these arguments, we find two disadvantages, but both are easily salvageable if you take into account other factors. For example, the first one is that Amazon charges commissions for sale, and for some companies, this can represent an obstacle, so they will choose to manage their businesses locally.
But before this, it is important to remember that all online business must make a considerable investment in programs such as Google AdWords or Facebook Ads, because if you do not, you will have little chance of attracting potential customers to your store. Therefore, you will have to evaluate if that commission from Amazon is really going to be more profitable than using your resources in other more expensive actions.
On the other hand, the second of the drawbacks is competition. Regardless of the strength of your brand, it is more than likely that in Amazon you will find a large number of products similar to your amazon expert. But this can always happen to you, so as in any other type of business, you will have to find the key so that yours are the best or the ones that give the user the most value.
Therefore, if we compare the pros and cons of selling on Amazon, there is no doubt that the advantages outweigh the disadvantages, but to really compensate you, you must implement some essential strategies.
Shipping Optimization: Key to Success in Amazon
Logistics is one of the essential elements of electronic commerce, not only for users, who seek fast, efficient and safe shipping services, but also for the business’s own development.
Amazon offers small businesses the possibility of hiring their own logistics services, an option that may be interesting in certain cases, but that is impractical in others, and is also more expensive. So, if you want to carry out on your own, you can negotiate the shipping prices individually with each transport company, but if your volume of orders is not very large, it is difficult to get good prices.
Therefore, the best option for an eCommerce is to have the support of a messaging dispatch comparator or amazon expert. One of the most effective alternatives you will find in the current market is Virtual Assistant UK,, a platform that when working with large volumes of shipments, your ability to negotiate with courier companies is greater, and may offer you significant discounts, for more you can visit www.virtualassistantuk.org.
But you can not only save costs, but also automate all shipments in a more agile way, integrate your eCommerce easily and automatically synchronize all your orders in marketplaces like Amazon. All these possibilities are available without fee or contract.
Conclusion:
Selling on Amazon is within the reach of any company or with amazon expert, but only those that adapt their logistics and other strategies to the structure of this marketplace giant that is Amazon will triumph.
